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ALLEMANSVATTEN
Playing on the Swedish concept of "Allemansrätten" (every person's right to roam freely) this beautiful new film co-directed by Stina Lütz and Sebastian Reed explains how Trygg Hansa now offers swimming lessons for children and adults and is also providing more safety rings, making the waters of Sweden "every person's water".
Co-Director: Sebastian Reed
Agency: MullenLowe Brindfors
Art Director: Patrik Reuterskioeld
Copywriter: Henrik Haeger
Agency Producer: Marcus Sundqvist & Lena von der Burg
Producer: Lars Nordenson
DOP: Magnus Jønck
Editor: Pablo Labiñino
Colourist: Oskar Larsson
Post Production: Colony
Music: Niklas Lind