Winning two Gold Film Lions in Cannes, this advert for the Smart Fortwo range flips the off road vs. inner city driving rivalry on its head, showing the Fortwo fail a series of challenges in an off-road environment with absurd results. That is, until it encounters a familiar inner city challenge: the minimalist parking space. Astonishingly, no cars were harmed in the making of this advert.
Creative Directors: David Mously & Ton Holländer
DOP: Michael Schreitel
Producer: Henry Rehorek / Stephan Pauly
Editor: Marty Schenk
Grading: Pana @ Uncle Berlin