WHATEVER TEAM YOU PLAY FOR

XXL

Mårlind & Stein

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WHATEVER TEAM YOU PLAY FOR

This is a brand-building advert that plays on XXLs “ALL SPORTS UNITED” message by showing a multitude of top athletes shine with their skills, and also achieves a new relevance when it makes a clear jab at the Sochi Winter Olympic organisers in 2014.

Agency: Schjærven

Mårlind & Stein